Adding an unsubscribe link to your campaign
All of our templates include an unsubscribe link, but you may find you need to add an unsubscribe link elsewhere into your campaign. You can insert a link into your campaign that when clicked on will start an email from the contact to a specified email address with a specified subject line.
The option to add links (hyperlinks) appears on the ribbon whenever you are working on text or images. When adding links to text, first type the text into your email, then select that text before clicking the Link button and choose Unsubscribe from the menu of the window that pops up.
![unsubscribe-1.png](/attachments/token/zfieyb6bxlhxvsw/?name=unsubscribe-1.png)
An unsubscribe link can have the following aspects set in the Add a link screen:
- Color - choose what colour your links should be to make them stand out from the surrounding text
- Underline - choose whether or not your links are underlined
- Text - the words that should be linked
The text preview shows how this link will appear in the campaign.
What this links to will depend on the unsubscribe settings your account has (set in the My Account administrative section); it can show the preference center, if enabled.
![unsubscribe-2.PNG](/attachments/token/ybizpfdnxx5dbyo/?name=unsubscribe-2.PNG)
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